Seasonal Travel Tips: Visiting Shikoku for the New Year
Embrace the New Year in Shikoku
As the year winds down, there's no better place to rejuvenate and welcome the New Year than Shikoku, Japan's smallest and most serene main island. Known for its breathtaking landscapes, rich cultural heritage, and tranquil ambiance, Shikoku offers a unique blend of traditional festivities and natural beauty, making it an ideal destination for your seasonal travels.

Experience Traditional New Year Celebrations
The New Year, or Shogatsu, is one of the most important holidays in Japan, celebrated with various unique customs. In Shikoku, you can immerse yourself in authentic Japanese traditions by visiting local shrines such as Kotohira-gu in Kagawa Prefecture or Oyamazumi Shrine in Ehime Prefecture. Here, you can participate in hatsumode, the first shrine visit of the year, a practice believed to bring good fortune and prosperity.
Don't miss tasting osechi ryori, a special selection of traditional New Year dishes. These beautifully presented meals symbolize different wishes for the coming year, such as health, happiness, and longevity. Many local restaurants offer osechi during this season, allowing you to savor these unique flavors.
Explore Shikoku's Natural Wonders
Beyond the festive atmosphere, Shikoku is a paradise for nature enthusiasts. The island is home to stunning landscapes, including the Iya Valley with its dramatic gorges and the pristine beaches of Kochi Prefecture. Hiking trails abound, providing opportunities to explore lush forests and tranquil rivers.

For those seeking relaxation, the island's numerous hot springs, such as Dogo Onsen in Matsuyama, offer a perfect way to unwind. As one of Japan’s oldest hot springs, Dogo Onsen combines history with soothing waters, making it a must-visit during your stay.
Practical Travel Tips
Traveling to Shikoku during New Year requires some planning. Here are a few tips to ensure a smooth journey:
- Book Accommodations Early: The New Year is a popular time for travel in Japan. To avoid disappointment, make your reservations well in advance.
- Pack Appropriately: Winter in Shikoku can be chilly, especially in mountainous areas. Bring warm clothing to stay comfortable during your adventures.
- Use Public Transport: Shikoku's public transport system is efficient and convenient for exploring the island. Consider purchasing a rail pass for cost-effective travel.

Capture Lasting Memories
No trip is complete without bringing home memories. Capture the essence of Shikoku by engaging with local artisans and purchasing handmade crafts that reflect the island’s rich cultural heritage. From indigo-dyed textiles to exquisite pottery, these souvenirs are perfect reminders of your journey.
Whether you're drawn by the promise of adventure or the allure of cultural experiences, visiting Shikoku for the New Year offers something for every traveler. Embrace the spirit of renewal and start your year in one of Japan's most enchanting locales.